Who can use this feature?
Within Revenue Center, you can view renewable accounts, view and update forecasts, track actual results, and analyze revenue trends for all accounts in your team.
Global admins and users with advanced permissions can configure Revenue Center settings, including the time period value, contract value, churn calculation, notifications, and options for setting forecast for hierarchies.
Revenue Center data is updated on a daily basis (e.g., contract renewal dates). Forecasted data updates immediately.
View renewable accounts
Revenue Center classifies "renewable" accounts as those with a contract start date (or create date if used instead) prior to the forecast period AND a contract renewal date within the forecast period.
Revenue Center relies on the contract values from the set of renewable accounts to forecast against to-date/actual and goal attainment.
If your revenue model supports monthly subscription, accounts that do not have a renewal date are also included.
Click on number or contract value to view more details (account name, contract value, renewal date, renewal state, new contract value, success manager). Accounts with a telescope icon indicate that a forecast is set for that account.
Learn more about setting forecasts!
The option to download is available to global admins or users with advanced permissions. Renewal state (actual) vs. forecasted renewal state is included in the download data.
Set or update renewal dates
Totango alerts you when accounts have a contract renewal date that has passed. Depending on your Revenue Center settings, you may also see a notification for any accounts that are missing a renewal date. Keeping renewal dates up-to-date ensures that the accounts are classified as "renewable" within the right time period.
- From the left nav, click Revenue Center (under Executive Console).
- From the team view, filter by All Accounts or My Accounts.
- Click the Overdue renewal from the clock icon (or Set renewal from the calendar icon) in the upper right corner.
The list of accounts that have a contract renewal date more than 7 days past due appear.
- For each account you want to modify, click the calendar icon to set a new renewal date.
- To update renewal status, right-click on an account and open in a new tab.
- To create a SuccessPlay for the selected accounts, click Create SuccessPlay.
- Click Save.
Contract renewal dates will be updated the next business day.
View and analyze forecasts by time period
- From the left nav, click Revenue Center (under Executive Console).
- From the timeline, choose the forecast period you want to view.
The following time periods are available:
- Past (4 time periods: Actual Net Retention Rate and Ending ARR
- Current: Forecasted Net Retention Rate and Forecasted Ending ARR
- Future (4 time periods): Forecasted Net Retention Rate
Forecast period is defined by global admins or users with advanced permissions.
- Use the team view, breakdowns and trends views to analyze data for accounts with renewal dates in the selected period. See below.
- Apply additional filters to the views as needed:
- Filter by All Accounts or My Accounts (assignment role)
- Filter by optional filters set in your Revenue Center configuration.
The team view includes the following areas:
- Renewable: Number and contract value for the accounts that have a contract renewal date in the selected time period out of the total portfolio of accounts. (Monthly subscription accounts that do not have a renewal date are also included.)
Opportunities and At Risk: Evaluate opportunities and risk.
- Opportunities: Number and contract value forecasted to upsell but haven't won yet. This number includes any accounts with a forecast during the forecast period, even if they are not part of the "renewable" accounts
- At Risk: Number and contract value forecasted to churn or downgrade but haven't lost yet. This number includes any accounts with a forecast during the forecast period, even if they are not part of the "renewable" accounts
- Growth: View your actual, forecasted, and goal growth. Growth is calculated using Upsell ARR - Lost ARR.
Click on number or contract value to view more details (account name, contract value, renewal state, new contract value, success manager). Click Create SuccessPlay to run workflows to save these accounts or push the upsell.
Tabular view: Represents three perspectives.
- Actual (quarter to date): Click to view/update details for actual financial data up to date. Actual information is updated whenever new information is sent to Totango.
- Forecast: Click to view/update details for how the current period will end. The forecast is calculated by aggregating the actual data with the forecast you manually set. Whenever you get new information, you should update the forecast.
- Goal: Represents the commitment to the company (configurable only with permissions).
For each perspective, you can find a dollar value, the number of accounts, and performance analysis. The explanation for each formula can be found by hovering near the formula name. The Actual vs Goal column lets you understand the gap from the goal in $ value. You can switch to Forecast vs Goal by clicking on the link below the header.
For current or future time periods, view breakdown for net retention rate, growth, renewal, upsell, downgrade, churn by:
- Success manager
- Health profile
View time-based analysis for net retention rate, revenue (ARR) and revenue (upsell and renewal). You can also switch to tabular view or override different period values.
Download forecasting data
To analyze forecasting data in a spreadsheet or export the data to other systems or dashboards, export data for the selected time period using the Download button from the upper, right corner. The following values are included:
- Renewable accounts
- Renewable ARR
- Starting ARR
- Upsell ARR
- Lost ARR
- Net growth
- Starting accounts
- Upsell accounts
- Lost accounts
- Ending accounts
- Retention rate
- Net retention rate
- Churn rate
- Logo churn
Question: What does renewal state vs forecast renewal state mean?
Answer: In the export for renewables, renewal state indicates actual and forecast renewal state indicates predicted. View new contract value and forecast new contract values for context.
For example, Account 1 has $50K contract value and $60K forecast new contract value. Renewal state is retention with forecasted renewal state predicted for upsell.
Account 2 has $5K contract value and $12,345 new contract value. Renewal state is upsell despite forecast renewal state projected for churn ($0 forecast new contract value).
Question: Can I create segments from revenue data?
Answer: Yes, you can use a forecast state, forecast contract value, and forecast period as filters in segmentation. Learn more about using other revenue filters in segments.
Question: I don’t see any upsells, downgrades, or churn forecasted accounts, but still the forecasted net retention rate is 100%. Why?
Answer: It seems like all your accounts are forecasted as renewal. In this case, your forecast is that all your renewable customers will renew, and this is represented in the net retention rate.